Mavs Reading Challenge

Program Overview

The Mavs Reading Challenge presented by Whataburger encourages the love of reading for students of all ages.

Students K-12 who read for 20 minutes a day for 40 days can earn cool prizes from the Dallas Mavericks and Whataburger!

2022 Reading Challenge runs NOW through March 31!


The Mavs and Whataburger are challenging students to read (or be read to) at least 20 minutes per day for 40 days. All students who log 20 minutes a day, for at least 40 days now through March 31 will receive a Whataburger Completion Certificate, a Free Meal Coupon from participating Whataburger locations, and a Mavs Swag Bag!  Plus, the Top 20 students will receive tickets to a Mavs game and a Whataburger Swag Bag. The student who reads the most will also receive a Mavs Mascot visit to their classroom! Grand prize students will be notified via email by April 5th, 2022.

Mavs Reading List

Check out our favorite books and recommendations

ABOUT WHATABURGER AND FEEDING STUDENT SUCCESS: Whataburger has focused on its fresh, made-to-order burgers and friendly customer service since 1950, when Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Today, the company is headquartered in San Antonio, Texas, with more than 840 locations in 10 states and sales of more than $2.5 billion annually. Whataburger has 46,000 Family Members (employees) and more than 14 million customers who like to customize their Whataburgers just the way they like it. Whataburger invests in the communities it serves through Whataburger Feeding Student Success, a program that helps students from pre-K to college and adult education achieve their goals. Visit for more information.