DALLAS (Oct. 13, 2021) – What are three things that Texans can’t get enough of? Easy … sports, local pride and premium tequila. When you put the three together, it’s a guaranteed good time, which is exactly why Dallas-based Osadía Tequila is proud to be the official partner of its hometown team – the Dallas Mavericks!

As an official partner, the upscale tequila brand is set to open its very own Osadía Club in American Airlines Center on Oct. 22 and its premium 100% blue agave tequila will be served at every home game. The club will hold up to 104 guests and will serve a quality selection of drinks and food for fans. There will also be a featured cocktail each week that’ll be perfect for fans to enjoy while watching Luka Doncic lead the Mavericks to a third straight playoff appearance.

“As a Dallas-based brand, it’s important to us to partner with other local brands and businesses to stay closely involved in the community we serve,” said Osadía and S2 Capital Founder Scott Everett. “I’ve had season tickets for many years and have been a fan of the Dallas Mavericks my whole life. Being from Dallas, I was raised an MFFL and Dirk has always been my favorite athlete, so I was super excited when this opportunity presented itself and I feel this team perfectly aligns with our brand.”

The upscale tequila brand will donate 3% of all its profits from every home game to the S2 Foundation, a Dallas-Fort Worth non-profit established by S2 Capital with a mission to empower dedicated individuals in the community through charitable giving and mentorship.

“With Osadía’s recent launch here in Texas, we are excited to partner with them and celebrate the hustle, on and off the court,” said Dallas Mavericks SVP of Corporate Sponsorships Ryan Mackey. “We love that Scott and S2 Foundation have been so supportive of the Mavs Foundation throughout the past several years and are excited that we will be expanding our community outreach collectively with this partnership through the court renovations, entrepreneurial program and the annual Mavs Ball.”

To learn more, including where to purchase Osadía, visit osadiatequila.com.

Osadía Tequila: Celebrate The Hustle.


About Osadía Tequila
Founded by Scott Everett in Dallas in 2021, Osadía Tequila is a small-batch 100% blue agave tequila that’s exceptionally smooth, delightfully sweet and surprisingly complex. Its master distillers combine time-tested, traditional processing and modern, innovative technology to create the perfect tequila for shooting, blending or sipping. Each of Osadía’s Tequilas – Blanco, Reposado and Añejo – are traditionally distilled in Jalisco, Mexico, but they aren’t your grandfather’s tequila. They contain no enhancements, no additives and no BS. Osadía is more than the bottle behind the label. The brand is also committed to active community involvement and donates 3% of all its profits to the S2 Foundation. To learn more, visit osadiatequila.com and follow Osadía on Instagram.

About the Dallas Mavericks

The Dallas Mavericks are a first-class global sports and entertainment organization providing memorable experiences for fans worldwide. The Mavs compete in the National Basketball Association as a member of the Western Conference and play at American Airlines Center under the direction of Coach Jason Kidd, General Manager Nico Harrison, CEO Cynt Marshall and Governor Mark Cuban. Since the inaugural season in 1980- 81, the Mavs have won four division titles, two conference championships and one NBA championship in 2011. In addition to on-court success, the Mavs are committed to making a difference in North Texas through community programs and the Mavs Foundation. For more information on Dallas Mavericks players, staff, stats and tickets, visit mavs.com

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